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About Mumsbuzzar

mumsbuzzar is an online platform that brings a community of mums together: to channel their creative ideas into a product, provide a thriving e-marketplace for mums who are looking to have a launchpad for their home businesses, and get that sense of support and empowerment.

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Research shows online learning is growing at 8.3% annually. There is an increase in demand has seen an increase in education enthusiasts to create online courses. However, creating an online course is not the end of the work; you must market the course to your target audience.

Most people tend to create great courses but have no idea how to market and make sales on the
courses. You have to learn how to get interested in the product you are offering and get them to buy.
Here is a look at easy strategies you can implement to increase conversions on your online course.

Use Social Media to Promote Your Course

Social media is one of the most powerful marketing tools. Use your social media platform to announce your course and what the course has to offer. Ensure you deliver meaningful social media content to your target audience and get them hooked to your content. You can always try to switch up your content and have someone else present the content on your page.

It is also essential to ensure consistency on social media to market your courses. Your audience will probably be checking for new content from you, so once you introduce your online course, you will have an engaged audience ready to buy your course.

Use SEO to Promote Your Online Course

Most course creators create good courses but forget to use SEO when marketing them. SEO is crucial for any business despite it being a long-term marketing approach. An effective SEO strategy will ensure that search engines like Google prioritize your content when users are looking for courses like yours.

However, you must ensure that you keep up with algorithm changes. One of the best ways to implement SEO in your content is by using relevant keywords. Use the keywords to create great content on your website. You aim to have your target audience stay on your page for longer since you have the information the prospective learner is looking for.

Create A Promotional Video For Youtube

YouTube is currently the second-largest search engine in the world, with over 30 million visitors every
day. Most people go to YouTube learning, fun, and information. Some of these users fall under ideal
students who might be interested in your course.

Create a promotional video for your course, which will market the course and help you engage with
potential students in the future.

Publish The Course Through Amazon Kindle

The eLearning process has been revolutionized because we can access a book on any electric device.
Creating an eBook for your online course is a great way to support your course. Its accessibility and cost are worthwhile investments since your course can be accessed by anybody anywhere across the globe. The price of publishing an e-book is relatively low since there is no cost of printing, storage, shipping, and other logistics involved with marketing a tangible product. Additionally, Amazon is one of the best ways to drive traffic to your course.

Conduct A Live Webinar

Running a webinar often means you do not have to look for new content whenever you want to promote your course online. A webinar is an excellent option for people not keen on podcasting. A well-organized webinar goes for 45 to 60 minutes.

You will need to cover the topic broadly while delivering a call to action near the end to have the audience join your course. You can also run ads through the webinar and see how fast the course will sell.

Become A Podcast Guest To Promote Your Course

Guest podcasting cannot be overlooked as a great way to market your online course. You can contact popular podcasts to see if they can help you with a feature.

Sell The Online Course On Mumsbazzar

Mumsbuzzar is an eCommerce marketplace where you can sell your services and courses. Once you sign up, you will have the privilege to showcase your digital products on the platform. We will sell and
market your online course while you focus on creating great masterpieces to grow your business.

References and Resources